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Market Data

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Thousands of top global companies — including more than 30% of the Fortune 100 — trust our technology to help them get from strategy to execution faster.

Business leaders around the world turn to our Expert Marketplace for on-demand access to more than 70,000 independent experts and 1,000 consulting firms. In the face of unprecedented uncertainty important work must go on, with smaller budgets for full-time hires and traditional consulting firms.

High-performing executives and their organizations use our Platform to align their goals, work, and resources on the fly. Rapidly evolving market conditions and remote work is forcing leaders to accelerate the enablement of a digital workplace, adapt plans, and quickly reallocate resources to achieve their goals.

Market data definition

Market data refers to the live streaming of trade-related data. It encompasses a range of information such as price, bid/ask quotes and market volume. Trading venues provide reports on various assets and financial instruments, which are then distributed to traders and firms. Market data is available across thousands of global markets, including stocks, indices, forex and commodities.

Market data is used by traders to assess the worth of various assets, and will inform their approach to entering and exiting trades. The aim of using market data is to get as much information about the asset you are planning to trade, in order to calculate market risk and the impact of live news releases.

Pros and cons of market data

Market data is generated in real time, which means that it can be used to make quick but informed trading decisions. However, market data can also be used to access historical prices – these historical charts are a crucial part of technical analysis, and can be useful when creating a strategy for future trades. Market data is normally found in one place under a ticker symbol, which makes it easy to access. Commonly, market pricing data is kept separate from all other information, but some market data providers will choose to deliver fundamentals as well. In equities, this can include market valuations, company performance reports and reference data.

Cons of market data

The real-time delivery of market data is important, as prices can move quickly and traders need to make timely, informed decisions about opening and closing their positions. However, with data there is always the risk of latency or lags in the delivery of information, especially as the information can be coming from trading venues all over the world. When choosing your data provider, it is important to ensure that they are reliable, and have the capabilities to give you high speed access to accurate market data.


Education market research and sector analysis

We immerse ourselves in learning and teaching issues and are passionate about conducting education sector research and delivering actionable insights. Our consultants support a diverse set of clients. We have helped LEGO Education in to develop their products for pre-school children, conducted market research with schools globally on behalf of Cambridge Assessment, worked with Nature Research and Wellcome to enhance their understanding of the research community and culture, and harnessed our university market research expertise to inform strategies at a wealth of higher education institutions.


Ethical market research

We are a Certified B Corporation™, for which our performance is regularly measured in five categories: governance, workers, customers, community, and the environment. The B Corp community works towards reduced inequality, lower levels of poverty, a healthier environment, stronger communities, and the creation of high-quality jobs with dignity and purpose.


High-quality education sector research

We are MRS Company Partners, members of ESOMAR, and hold a MRS Fair Data certification. Our staff are highly trained and we are one of only 6 companies in the UK to offer MRS accredited interviewer training. Our high quality of service has been recognised by the Education Investor Awards, for which we have been finalists on seven occasions and a winner in 2019. This year, our clients rated us an average of 4.7 out of 5 for quality and 4.8/5 for communication. Many of our clients come back to us again and again.


Our quantitative market research focus

We provide high-quality online data collection solutions to research partners and businesses alike, to deliver data that can be trusted first time. Our online data collection solutions bring together rigorous and robust data collection, advanced analytics solutions, and global audience access.


Our quantitative market research methodologies

We offer a full range of quantitative market research methodologies including online surveys, face-to-face surveys, phone surveys and kiosk surveys.


Our survey types

We offer a full range of quantitative market research methodologies including online surveys, face-to-face surveys, phone surveys and kiosk surveys.


Mining – Extracting the Earth’s oldest treasures

Natural diamonds are formed under the Earth’s surface at extreme pressure and scorching temperatures of above 1000 degrees Celsius. Imagine the process in dramatic slow-motion – volcanic rocks (kimberlites) bearing diamonds, incorporating into scalding magma and bubbling up from unimaginable depths. 80% of the world’s diamond supply comes from Botswana, Canada, Russia, and South Africa, where mining involves years of research and investment. In return, it positively impacts local communities by providing education, employment, and healthcare, with a long-term vision for sustainable development.